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BlogsBiggie Size Your Exposure Through Blogs

It is a fact that 80% of your traffic would come from the search engines. The problem is, upon submission of your website, it would take a couple of months before your web pages can be indexed. That is if you're lucky. Some webmasters even wait for half a year before seeing their websites appear in the results of relevant search engine queries.

This has led to virtual manhunt for backdoors to the search engines, ways which would allow your website to get indexed faster than the usual route, or at the very least provide traffic that would be comparable to the amount which can be derived from the search engines. This crusade has led to the discovery of back links.

Back linking can be described as follows: there is a website that appears prominently in search engine
results. You will try your best to have your link displayed on the pages of such a website. Your link would be exposed to the many, many visitors who grace that website's pages. Ergo, you have a higher chance of capturing some, if not most, of that other site's traffic.

The problem is that most of these popular websites would require you to display their links as well. This would be bad for your eventual page rank once your website does get indexed, as most search engines frown on reciprocal linking. Sometimes, having your link displayed on the pages of these popular websites would cause you an arm and a leg, what with the steep fees they charge for certain spots on their pages.

There should be an easier and more cost-efficient way of garnering some back links for your website, right? A way that is just as effective, if not more rewarding?

Enter web logs, or blogs as they are fondly called. Blogs were originally meant to be online journals for people who wish to share their thoughts and the happenings of their day for the World Wide Web to see. Indeed, blogs were invented to fulfill social and personal functions.

It didn't take long before ingenious webmasters saw the amazing potentials of blogs. It's not really difficult to figure out once you get an idea what blogs are capable of:

* Blogs are very easy to set up. Anyone and his mother could create a blog and maintain it.
* Search engines, for some strange reason, love blogs. Blogs appear prominently in most search engine results.
* Blogs can easily be updated. Just write down your thoughts, then click on a button to publish and that's it. Search engines, by the way, love regularly updated content.
* Blogs are generally free. Just go to www.blogger.com and create an account. Blogger, by the way, is owned by Google. There should be a page rank connection there, right?
* Blogs have their own networking system. It is this connectivity between blogs that make them appealing to most online denizens the world over.
* There is no limit to how many blogs you could create. You could have hundreds and thousands of blogs, and you won't be held in violation of any rules whatsoever.

Now the tactic. Your website needs back links. Blogs would appear high on search engine results. All you have to do is to create a blog, devote it to the general subject of your main website, commit to publish an entry every other day, and include links to your website in your entries. That's it. You're guaranteed to experience a boost in your traffic almost immediately!

Blogs would get indexed faster than your website would. If you want to be doubly sure about this, you could create a blog account immediately. You could even use the free tools at www.pingomatic.com to ping the search engines every time you post new content in your blog. The search engines would then alert their crawlers, or spiders, to fetch your blog come the next relevant query, resulting in a higher placement for your online journal.

And since your blog would contain loads of links to your web pages, you're sure to expose your website to a lot of people!

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